Cookie policy

Last updated: May 11, 2026

What are cookies?

Cookies are small text files saved in your browser or device. They help us remember your preferences, improve your user experience, and maintain security.

Cookies we use

Below is a detailed list of each type of cookie that TraficoTest uses on its platform. You can manage your consent at any time by clicking on Manage cookies.

Name Provider Purpose Duration Category
site_consent TraficoTest Stores your consent preferences (Analytics, Marketing, etc.) 12 meses Required
_ga Google Analytics Identifies unique visitors for Google Analytics 2 años Analytics
_ga_* Google Analytics 4 Stores session data for analytics 2 años Analytics
_gcl_au Google Ads Conversion tracking for Google Ads 3 meses Marketing
NID Google (DoubleClick) Personalised advertising and security 6 meses Marketing
_fbp Meta / Facebook Conversion tracking and custom audiences 3 meses Marketing
_ttp TikTok Conversion tracking for TikTok Ads 13 meses Marketing

Cookie categories

🔒 Required cookies (always active)

These cookies are essential for the site to function properly. They do not require your consent and cannot be disabled. They include:

  • site_consent — almacena tu decisión de consentimiento

📊 Analytics cookies (require consent)

They help us understand how you use the site (what pages you visit, how long you stay, where you come from, etc.). We use Google Analytics 4 for this. Data is used only to improve our services.

  • _ga, _ga_* — Google Analytics 4

🎯 Marketing cookies (require consent)

These cookies allow ads you see on Google, Meta and Instagram to be more relevant to you, based on your activity on our site. They also track if you made a purchase after seeing an ad.

  • _gcl_au, NID — Google Ads
  • _fbp — Meta / Facebook Pixel
  • _ttp — TikTok Pixel

Google Consent Mode v2

TraficoTest uses Google Consent Mode v2 to manage your consent transparently. This means:

  • Before you give your consent, advertising pixels and Google Analytics are not activated
  • If you accept analytics cookies, Google Analytics begins to track your activity
  • If you accept marketing cookies, Google Ads, Meta Pixel and TikTok Pixel are activated
  • You can change your preferences at any time
  • Your choice is saved in your browser for 12 months

How to manage your cookies

Option 1: On TraficoTest

Click on Manage cookies in the footer. You can accept or reject each cookie category.

Option 2: In your browser

You can delete or manage cookies directly from your browser:

  • Chrome: Settings → Privacy and security → Cookies and other site data → Manage all cookies and site data
  • Firefox: Preferences → Privacy and security → Cookies and site data → Manage data
  • Safari (Mac): Preferences → Privacy → Manage website data
  • Edge: Settings → Privacy → Clear browsing data → Cookies

Option 3: Universal opt-out

You can use tools like AboutAds.info or NetworkAdvertising.org to opt out of targeted advertising.

International data transfers

Some cookie providers (Google, Meta, TikTok) have servers in the USA. Data is transferred in accordance with the Standard Contractual Clauses and the EU-USA Privacy Framework.

Your rights

You have the right to:

  • Know what cookies are used and what for (this policy explains it)
  • Accept or reject cookies at any time
  • Delete or block cookies from your browser
  • Request information about your data — contact traficotestdgt@gmail.com

Changes to this policy

We may update this policy occasionally. Changes take effect from publication. If you have questions, write to traficotestdgt@gmail.com.